Tag Archives: B2B sales

Selling Food as an Experience

Because food and beverages play such crucial parts in our lives – from the comfortable familiarity of dinner at home to a special meal out for your birthday to big holiday parties – we often tend to associate food with … Continue reading

Posted in Food and Beverage, Selling | Tagged , , , , , , , | Leave a comment

The Beauty of B2B Relationships

A healthy B2B relationship is a beautiful thing to behold, and it’s often up to the sales team to curate those relationships and keep them healthy. How do you maintain a friendly, long-lasting connection with your business clients? As with … Continue reading

Posted in Customer Service, Selling | Tagged , , , , , | Leave a comment

The Fine Art of the Upsell

Upselling is a time-honored tradition in the field of technology. In the B2C sector, customers can’t seem to make a single purchase without being bombarded with suggestions to spring for the deluxe model, or accessories, or a more robust data … Continue reading

Posted in Customer Service, Selling, Technology | Tagged , , , , , , | Leave a comment

Keep Your Sales Pitch Short and Sweet

Having trouble getting potential clients to listen to your sales pitch? You may be asking for too much of their time. If you’re a technology company selling B2B, you should realize that your clients are at least as busy as … Continue reading

Posted in Selling | Tagged , , , | Leave a comment