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Tag Archives: Ani Marketing Service
The Ten Year Switch
I can’t believe our business is over ten years old! We started in a tough 2001 economy and find ourselves in another difficult period now. The good (and bad) news is that we are not alone. And with more people … Continue reading
Posted in Newsletters
Tagged Ani Marketing Service, business growth, marketing, social media
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Save the Date: AMA’s Annual Marketing Conference
9/9/2013 - 9/11/2013 Sheraton New Orleans 500 Canal Street New Orleans, LA 70130 SAVE THE DATE for the American Marketing Association’s Annual Marketing Conference – September 9th-11th at the New Orleans Sheraton! This conference is the American Marketing Association’s event … Continue reading
Posted in Event
Tagged American Marketing Association, Ani Marketing Service, New Orleans
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The Importance of Authenticity
This past month, our founder and president, Aruna, asked the AMS team to draft some of the lessons that we have learned about our social media efforts this past year. I have played a key role in marking our social … Continue reading
Posted in Writing
Tagged Ani Marketing Service, Aruna Inalsingh, authenticity, Jordan Hardy, social media
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Going for “the ask”
I heard an interesting story from a client who recently retired as the CEO of a Fortune 500 company. He was very close to his long-time friend and neighbor, who was also retired and the founder of a prominent recruiting … Continue reading
A Successful Marketing Strategy for Ryland Angel
Posted in Vlog
Tagged Ani Marketing Service, Aruna Inalsingh, marketing strategy, Ryland Angel
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Marketing & Public Policy Conference 2013
May 30 – June 1, 2013 Washington, D.C. For more information click here. The Marketing and Public Policy Conference (MPPC) is the premier national and international event for marketing academics, public policy makers, and marketing practitioners interested in social and … Continue reading
Posted in Event
Tagged American Marketing Association, Ani Marketing Service, public policy
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The Power of Pinterest
The past couple of blogs that we have featured have centered on our foray into the wide and dynamic social media world. This month, my focus is Pinterest. Let me begin by saying, Pinterest is one of my favorite websites … Continue reading
Posted in Writing
Tagged Ani Marketing Service, Jordan Hardy, Pinterest, social media
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The Importance of Clear Executive Summaries
Pssst… Pass this along In the past week, I’ve discussed strategies with three start up companies that need new or revised executive summaries. One is a language company, which has an excellent product description. Another is a social media “app” … Continue reading
Posted in Newsletters
Tagged Ani Marketing Service, executive summary, promotional material
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Surveys — Another Example!
I wanted to give you one last example of how surveys can work for you. One of our clients, a private tech firm, developed a new software product. They had just released a beta version of their application to a … Continue reading