Using Social Media to Influence Your Most Lucrative Customers

February 06, 2013
08:30 AM – 12:00 PM
Eastern Centergy Building
Hodges Connections Room, Suite 335
75 5th Street, NW, Atlanta, GA 30308

For more information and to register click here!

Social Media is all about friends telling friends about brands they love. In this AMA session, our social media experts will examine how to strategically turn your best prospects and customers into raving fans and loyal brand advocates. We’ll explore the intricate relationship behind customer motivations and how they can be used to drive response, engagement and sharing on Facebook and Twitter. Case studies will include results garnered from big brands such as Walmart, eBay, Pfizer, P&G, Food Lion, Rachel Ray and Calphalon cookware.

Amy Avery, VP, Director of Digital Analytics, BBDO Tracy Frank, Sales Director, Live World Teresa Caro, VP Social, Engauge

Join us for this event and:

-Get passionate and committed to protect your brand from the risk created by user content across all social media channels

-Get passionate and committed to build great customer relationships through real actionable social media insights and recommendations

-Get passionate and committed to bring your brand(s) alive through true social media engagement to build a loyal customer fan base

-Get passionate and committed to manage user – content to deliver the best customer experiences

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